Health Hut
Designer
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2017 - 2020
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MailChimp Email Marketing
Packaging Design
Social Media Content
Vinyl Installs & In-store Signage
An independent boutique chain offering a curated selection of natural, eco-friendly lifestyle and self-care products.
In working with Health Hut, I leveraged existing brand elements to build out a fuller, more experiential offering. This was seen through branded retail installs and signage, as well as designing custom product packaging for a series of in-house skincare goods. All executions worked to highlight the clean and minimal aesthetic of the brand.
I also increased their online reach by designing a continuous series of impactful MailChimp email newsletter campaigns, along with event and product specific graphics for their website and social media channels.
Photos courtesy of Health Hut
What made this experience great?
I admire that this female-founded retailer constantly seeks out high-quality natural and eco-friendly products. While the beauty and self care industry often relies on limited or single use items, I appreciate that Health Hut goes the extra mile to source reusable alternatives that are not only environmentally responsible, but also design-forward.